Privacy Policy
Privacy Policy and personal data protection practices for Peppy Gold Technologies Private Limited.
Last updated: 2026
1. Introduction
This Privacy Policy explains how Peppy Gold Technologies Private Limited (“Peppy Gold”, “we”, “us” or “our”) collects, uses, shares, stores and protects personal information when you visit https://peppygold.com, contact us, submit an enquiry or use our services.
2. Information We May Collect
Depending on how you interact with us, we may collect:
- Contact details: name, phone number, email address and city/location you provide.
- Enquiry details: your interest in buying, selling, exchanging or customising physical gold, silver, diamonds or jewellery; budget and product preferences.
- Documents you choose to share: jewellery photographs, quotations, invoices, weight/purity details or certificate information submitted for consultation.
- Communications: messages, feedback, complaints and service history from email, phone, website forms or messaging platforms.
- Technical information: IP address, browser/device details, pages visited, approximate usage data, security logs and cookie identifiers, depending on website configuration.
Please do not send bank details, identity documents or other sensitive information unless specifically required for a legitimate service and a suitable secure process is provided.
3. How We Collect Information
We may collect information when you submit a form, contact us by phone/email/WhatsApp, share documents for review, use our website or interact with a service partner in connection with your enquiry. We may receive relevant information from a partner where it is lawfully shared to fulfil your request.
4. Why We Use Information
We may use personal information to:
- Respond to enquiries and arrange consultations.
- Understand your product requirements and preferences.
- Provide pricing comparisons, bill explanations, valuation guidance or transaction coordination.
- Connect you with a relevant jeweller or service provider when requested or necessary.
- Send service-related confirmations and updates.
- Handle complaints, improve services, maintain security and prevent misuse.
- Meet applicable legal, tax, accounting and regulatory obligations.
- Send promotional messages where permitted and where required, with your consent.
We will not use personal information for purposes incompatible with applicable law or the information provided in this policy.
5. Consent and Other Lawful Grounds
Where consent is required by applicable law, we will seek it for the relevant processing. Where another lawful basis is available under applicable law, we may rely on it as appropriate. You may withdraw consent for consent-based processing by contacting us. Withdrawal does not affect processing lawfully completed before withdrawal and may affect our ability to provide a service that requires the information.
6. Sharing Information
We do not sell personal information as a business practice. We may share relevant information:
- With jewellers and service partners: where necessary to respond to your request or coordinate a service.
- With technology providers: such as website hosting, communications, customer support, security and analytics providers, if used.
- With authorities: where required by law or valid legal process, or to protect rights and prevent fraud.
- In a business transfer: where permitted by law and subject to appropriate safeguards.
We aim to share only the information reasonably necessary for the relevant purpose. Third-party recipients may have their own privacy obligations.
7. Cookies and Analytics
Our website may use essential cookies and, depending on the actual configuration, analytics or advertising technologies. Essential cookies may support security and website functions. Non-essential cookies or tracking technologies will be used subject to applicable consent requirements.
You may manage cookies through your browser settings and any preference tool available on our website. Blocking essential cookies may affect website functionality.
8. WhatsApp and External Platforms
If you contact Peppy Gold through WhatsApp or another third-party platform, that provider may independently process your information under its own terms and privacy policy. We may use the contact details you provide to respond to your enquiry and send relevant service updates. Promotional messages will be handled in accordance with applicable consent and opt-out requirements.
9. Data Retention
We retain personal information for as long as reasonably necessary for the purposes described in this policy, including providing services, resolving disputes, maintaining security and complying with legal or accounting obligations. Retention periods depend on the information and the relevant legal requirements. When information is no longer required, we will take appropriate steps to delete it or render it non-identifiable, subject to applicable law.
10. Security
We use reasonable technical and organisational measures intended to protect personal information from unauthorised access, loss, misuse, alteration or disclosure. No online service or transmission method can be guaranteed completely secure. If a personal-data breach occurs, we will take appropriate action and provide notices as required by applicable law.
11. Your Rights and Requests
Subject to applicable law, you may be able to request access to information about your personal data, correction or updating of inaccurate data, deletion where legally applicable, withdrawal of consent for consent-based processing, and grievance redressal. You may also exercise any additional rights available under applicable law.
Contact us using the details below. We may need to verify your identity before responding. Some information may need to be retained where required by law or necessary to establish, exercise or defend legal claims.
12. Children's Information
Our consultation services are intended for adults. We do not knowingly seek personal information from children for independent use of these services. If you believe a child has provided information inappropriately, contact us so that we can review and take action as required by law.
13. Third-Party Websites
Our website may link to jewellers, certification providers or other external services. We do not control their privacy practices. Review their privacy policies before sharing information with them.
14. International Processing
Some technology or communications providers may process information outside India. Where this occurs, processing will be handled in accordance with applicable Indian law and any relevant restrictions or safeguards.
15. Changes to This Policy
We may update this policy to reflect changes to our services, technology or applicable law. The current version and its “Last Updated” date will be published on our website. Where required, we will provide notice or seek consent for material changes.
16. Contact and Grievances
For privacy requests, inquiries, or grievances, please contact us:
- Email: support@peppygold.com
We will handle privacy requests and grievances within the timelines required by applicable law.
17. Applicable Law
This policy is intended to operate in accordance with applicable Indian data-protection laws, including the Digital Personal Data Protection Act, 2023 and applicable rules to the extent in force and applicable to the relevant processing. Mandatory legal rights prevail over any inconsistent statement in this policy.
Questions regarding our policies or advisory terms?
Our advisory team is committed to transparency. Reach out to us anytime.